Brian Perry

Brian works closely with Pure’s financial advisors, helping provide them with the tools and resources necessary to serve their clients and continue the firm’s mission of providing the highest quality financial education and planning to as many people as possible. He has been actively involved in the financial markets for more than 20 years. Prior [...]

Brian Perry, CFP®, CFA®, Pure Financial Advisors’ Executive Vice President and Director of Research, sums up the events that moved markets and shaped our lives in 2021:

  • Inflation worries
  • COVID variants
  • Potential tax law changes

Brian covers all these and more as he discusses what’s happened in markets and why. You’ll also learn more about what might be next for the economy, what investment opportunities are available to you during volatile times, and financial moves to consider making now.

Free Financial Assessment


From the market lows during the pandemic, how far up are the markets? S&P 500 – 5 Years (as of 11/22/2021)

What are your views around inflation? Inflation rate – 10 years, Producer Prices Up Sharply

What does inflation mean for my portfolio? Market Returns and Inflation

Do you think we’ll see interest rates increase? 10 Year Treasury Yield Since 1962

What happens to my bonds if rates do rise? Interest Rates and Inflation, Not All Bonds Are Created Equal, Debt high but yields low Across the globe

What’s your general sense of the equity markets? It’s Been A Good Year

Should I Just Buy the S&P 500 Index? The Lost Decade

Can stocks keep going higher? Dow Jones Industrial Average Since 1900

What are the most common mistakes you see people who manage their own investments make?

What’s going to happen with my taxes?

Inflation and the Markets White Paper

Attendee Questions

What do you think of I bonds for the cash portion of a portfolio?

Should I buy a risk-parity ETF as an inflation hedge? 

US markets have beat international for a while now. Will that eventually change?

We’re hearing a lot now about the Omicron variant. What does a COVID surge mean for the financial markets?

Is there a recommended percentage of assets that should be in the three categories of taxable brokerage, pre-tax qualified, and Roth when nearing retirement? 

Is it too risky to have 7 or 8% of my portfolio in company stock?

Regarding withdrawals, do you recommend varying from where to pull funds depending on the market? For example, lower withdrawals or pull from cash if the market drops significantly, or pull from stock funds if the market is up significantly?

You always mention the best portfolio is to have a globally diversified portfolio, but don’t really give examples about what that looks like and why. I know it varies by person.

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Read Brian Perry’s new book, Ignore the Hype: Financial Strategies Beyond the Media-Driven Mayhem


• Investment Advisory and Financial Planning Services are offered through Pure Financial Advisors, LLC, a Registered Investment Advisor.

• Pure Financial Advisors LLC does not offer tax or legal advice. Consult with your tax advisor or attorney regarding specific situations.

• Opinions expressed are not intended as investment advice or to predict future performance.

• Past performance does not guarantee future results.

• Investing involves risk including the potential loss of principal. No investment strategy can guarantee a profit or protect against loss in periods of declining values.

• All information is believed to be from reliable sources; however, we make no representation as to its completeness or accuracy.

• Intended for educational purposes only and are not intended as individualized advice or a guarantee that you will achieve a desired result. Before implementing any strategies discussed you should consult your tax and financial advisors.

CFP® – The CERTIFIED FINANCIAL PLANNER™ certification is by the Certified Financial Planner Board of Standards, Inc. To attain the right to use the CFP® designation, an individual must satisfactorily fulfill education, experience and ethics requirements as well as pass a comprehensive exam. Thirty hours of continuing education is required every two years to maintain the designation.

CFA® charter – Chartered Financial Analyst® designation contains three levels of curriculum which includes analysis using investment tools, valuation of assets, and synthesizing the concepts and analytical methods in a variety of applications for effective portfolio management and wealth planning. Candidates must meet enrollment requirements, self-attest to professional conduct, complete the approx. 900 hours of self-study, and successfully pass each level’s 6-hour exam to use the designation. CFA Institute does not endorse, promote, or warrant the accuracy or quality of Pure Financial Advisors. CFA® and Chartered Financial Analyst® are registered trademarks owned by CFA Institute.