Joe Anderson
ABOUT Joseph

As CEO and President, Joe Anderson has created a unique, ambitious business model utilizing advanced service, training, sales, and marketing strategies to grow Pure Financial Advisors into the trustworthy, client-focused company it is today. Pure Financial, a Registered Investment Advisor (RIA), was ranked 15 out of 100 top ETF Power Users by RIA channel (2023), was [...]

Alan Clopine

Alan Clopine is the Executive Chairman of Pure Financial Advisors, LLC (Pure). He has been an executive leader of the Company for over a decade, including CFO, CEO, and Chairman. Alan joined the firm in 2008, about one year after it was established. In his tenure at Pure, the firm has grown from approximately $50 [...]

It’s critical to understand how fees and expenses affect your investment portfolio so that you don’t miss out on a considerable portion of your ROI.  Joe Anderson covers the costs of average index funds, average retail mutual funds and annuities.  Annuities tend to be high in fees and the broker usually charges commission, which can have substantial impacts on your return. Tune in to this episode short to learn how to invest in your goals and understand how to re-balance your portfolio tax-efficiently according to the changing nature of stocks.

0:06 “Stocks haven’t gone down in fifteen years, so if you have enough liquidity to start pulling some money from your bond portfolio, your safe money, you’re going to be okay to weather the storm”

0:24 “All investments have costs and fees associated with it, and an index fund is one of the cheapest in an exchange traded fund (ETF)”

1:07 “You want to make sure that you really take a look at those benefits to see if they’re really going to work for you.  It depends on your age, your tax bracket and so many different considerations”

1:18 “Things that you can control: one of them is the risk that you’re taking, how you’re constructing your overall portfolio, and then the fees”

2:08 “You have to take a look at your goals; invest for your goals, have that right portfolio, and know that stocks will go up, stocks will go down, and rebalance and tax manage as appropriate”