BIOGRAPHY

Lori Iwaniszyn serves as Client Services Support & Event Coordinator for Pure Financial. She has been part of the wealth management industry since 2020, bringing a wealth of experience from healthcare, education, and retail sectors. Her diverse background has shaped her understanding of how clients want to be treated, not only within a financial context but also in everyday life.

Originally from California, Lori was raised on a golf course that has since transformed into a vineyard. She enjoys golfing, biking, hiking, and cheering for her favorite sports teams, especially the 49ers (she has a special connection to them!). In her free time, Lori also runs a side hustle making spirit wear for local clubs and schools, a passion she has nurtured since her daughter was 7 years old.

Before joining Pure, Lori contributed to Fairhaven Wealth Management, where she organized numerous events supporting various causes. Lori is passionate about community service and feels a strong responsibility to give back. The team affectionately refers to her as “MacGyver” because of her resourcefulness and willingness to tackle any challenge. She is proactive and doesn’t hesitate to step up when there’s work to be done.

Lori now resides in the suburbs of Chicagoland with her husband of 26 years, Rich, along with their son and daughter.