Certified Financial Planner®
Accredited Investment Fiduciary
BIOGRAPHY
David Cook is a Senior Financial Advisor for Pure Financial Advisors. David uses his deep knowledge of financial markets and planning strategies, along with his passion for helping people, to assist his clients in achieving success and comfort in their financial lives. While working with clients to navigate some of the most difficult financial landscapes seen in many generations, David discovered that it is no longer a luxury to choose a trusted ethical advisor who has the client’s best interest at heart; it is imperative. With that in mind, he brings a consultative and educational approach to helping clients make some of the most important financial decisions of their lives.
Prior to joining Pure Financial Advisors, David served as a Vice President for one of the largest investment firms in the country as well as wealth manager for a nationally recognized, full-service financial planning firm where he managed one of the company’s largest client bases, covering California, Nevada, Arizona and Hawaii. Throughout his career, he has worked directly with individuals, multi-generational families, businesses and local charities.
David began his career in financial services in the mid-1990s at San Diego State University as an accounting technician for the financial services department, where he also earned a bachelor of science in finance.
A San Diego native, David enjoys traveling with his wife and spending time with friends and family in America’s Finest City. He is an avid musician and loves surfing, sailing, golfing and just being outdoors. David is also a passionate San Diego sports fan and enjoys rooting for the Chargers, Padres and Aztecs.
David's Latest Contributions
Pure’s Senior Financial Advisor, David Cook, CFP®, AIF®, provides insight into key risks of retirement and how to manage them. Outline 00:00 Intro 1:26 Why is Risk Management so Important? 3:35 Types of Risk Management 20:20 Risk Management Strategies 24:25 Asset Allocation 26:44 Diversification 28:09 Tax Diversification 35:37 Risk Management Process 36:07 Retirement Risk Zone: […]
Vigilance is your strongest defense against potential threats in online trading. By staying informed and proactive, you safeguard your investments and contribute to a safer digital trading environment for everyone. Pure’s Senior Financial Advisor, David Cook, CFP®, AIF®, highlights common online attacks that could jeopardize your financial future and offers practical strategies to protect yourself […]
Sunshine in Orange County has been waiting patiently since January for a full Retirement Spitball Analysis: how are her assumptions for rates of return and inflation, her plans for Roth conversions, her asset allocation and asset location, her tax planning, her retirement income and retirement spending plans, and so much more? What missed opportunities is she overlooking?
So many excellent Retirement Spitball requests have come in that Your Money, Your Wealth® hosts, Joe Anderson CFP®, and Big Al Clopine CPA can’t handle them all.
On these bonus episodes, called YMYW Extra, producer Andi Last enlists the help of the experienced professionals on Joe and Big Al’s team at Pure Financial Advisors. In today’s YMYW Extra number 1, thanks to David Cook, CFP® from Pure Financial’s San Diego headquarters, Sunshine finally gets her Retirement Spitball Analysis.
